Senior Client Services B2B Director

• As Senior Director, Client Strategy, B2B, you lead client strategy and senior relationship management across a portfolio of complex enterprise B2B accounts
• You translate client business objectives into integrated marketing strategies and guide account teams in connecting media and campaign performance to demand generation, pipeline, and revenue goals
• You own day-to-day account leadership, client satisfaction, delivery against scope, and identification of growth opportunities
• You work closely with channel, analytics, creative, and delivery leaders to keep teams aligned around client priorities
• You partner with the Head of B2B Client Delivery on significant account risks, escalations, staffing needs, and commercial decisions
• You bring strong B2B marketing expertise, executive presence, financial acumen, and the ability to develop high-performing client strategy teams
• Serve as the strategic partner to marketing, sales, and RevOps stakeholders
• Lead executive client engagements, including annual planning, QBRs, strategic workshops, and high-stakes presentations
• Own day-to-day account health, client satisfaction, delivery against scope, and escalation of material risks
• Translate business objectives into integrated B2B marketing strategies aligned to demand generation, target accounts, pipeline, and revenue goals
• Guide account teams in coordinating channel strategies while channel specialists remain accountable for their channel plans and execution
• Develop test-and-learn roadmaps and use performance insights to shape client recommendations
• Partner with analytics and measurement teams to connect marketing activity to lead quality, pipeline, opportunities, and revenue where data supports it
• Improve client communication, strategic planning, and business storytelling across the portfolio
• Identify account expansion opportunities and drive those opportunities to close
• Support strong financial and operational management across assigned accounts
• Manage, mentor, and develop Client Strategy team members

Benefits

• Half-day Fridays every Friday
• 3 different medical plans to suit your needs, including a plan under $10 per month, as well as dental, vision, disability, and life insurance
• 401(k) with company matching
• Free, confidential Employee Assistance Program
• Free weekly virtual workout classes
• 100% paid parental leave policy for birth, adoption, and foster placement
• Medical and dependent care FSAs
• LinkedIn learning and access to internal training and development
• Unlimited PTO
• Organizational transparency - our c-suite and senior leadership are easily accessible to all employees, they share business updates, and recognize top employees through a monthly all-hands and a weekly CEO message
• Virtual experiences, from Slack cooking challenges to trivia tournaments and employee awards
• Wprotege mentorship program

• Strong understanding of integrated media strategy across paid channels and the ability to guide cross-functional teams toward shared business objectives
• Proven experience leading complex B2B client relationships and developing integrated marketing strategies tied to business and revenue objectives
• Proven ability to identify opportunities to strengthen client partnerships, expand account scope, and drive incremental revenue
• Strong financial acumen, including budget forecasting, revenue management, account growth, and profitability oversight
• Experience connecting marketing performance to business outcomes, including lead quality, pipeline contribution, opportunity creation, customer acquisition, or revenue growth
• Bachelor’s degree in Marketing, Communications, Business, or equivalent experience
• Demonstrated ability to lead executive-level client conversations, influence senior stakeholders, and navigate complex client relationships
• 4+ years of experience managing and mentoring high-performing teams
• Strong understanding of B2B demand generation, account-based marketing, audience targeting, and the B2B customer journey
• Experience partnering with analytics and measurement teams to evaluate marketing effectiveness and communicate performance in terms of business impact
• Exceptional communication and presentation skills, with the ability to translate complex marketing strategies and performance data into clear, actionable recommendations
• Strong organizational leadership skills, with experience balancing strategic direction, client management, and operational execution
• 10+ years of experience in B2B marketing, media strategy, integrated marketing, or client leadership, ideally within an agency environment
• Experience working with CRM and marketing automation platforms, such as Salesforce or HubSpot, and collaborating with RevOps teams
• Experience supporting enterprise B2B technology, SaaS, or other complex B2B organizations
• Familiarity with ABM platforms and B2B marketing technologies, such as 6sense, Demandbase, or comparable solutions
• Understanding of B2B measurement frameworks, including multi-touch attribution, pipeline reporting, and revenue attribution
• Experience supporting new business pitches, strategic proposals, and commercial planning
• Experience developing integrated strategies across paid media, content, creative, and other demand generation channels
• Familiarity with long B2B sales cycles, buying committees, and multi-stakeholder decision-making processes