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Nexthink

Marketing & Sales Operations Lead

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Description

  • Our Marketing & Sales Operations Lead will be an integral member of our Revenue Operations team, partnering with Marketing, Business Systems Transformation and Finance as needed to support the Go-To-Market insights, CRM System updates, Data accuracy and driving operational initiatives to drive Pipeline and ultimately ARR growth
  • This role will support hands on the decisions that shape how we define and measure success in our GTM approach: how efficient we are in our campaigns, channels, events, and pipeline generation
  • You sit at the intersection of Marketing, Revenue Operations, Sales and Systems: close enough to systems to fix a broken process or data structure and close enough to the business to tell a CMO why pipeline coverage or campaign result comes short in a specific segment
  • You do not just report what happened — you explain why, and you recommend what to change
  • Serve as a trusted advisor and operations lead to Marketing teams
  • Own Marketing leading and lagging indicators: develop, track and manage the metrics/KPIs, dashboards and insights correlating to our overall GTM performance
  • Own the definitions and process governance in the assigned area
  • Coordinate regular cadences across marketing teams, educating and supporting them in analyzing and recalibrating their strategic goals
  • Proactively prepare insights, analysis and materials for leadership reviews
  • Structure and evaluate business problems, design and implement actionable recommendations, and track success metrics. Serve as a key contact between the business and the systems transformation team, ensuring the overall solution fits in the overall process
  • Ensure data hygiene and reporting accuracy across the marketing funnel. Perform checks to ensure data accuracy across all key elements
  • Implement best-practices and standardization of tools and business processes, keeping repeatability and scalability top of mind
  • Ensure alignment with overall company objectives and priorities
  • Use data and qualitative information to drive and optimize our business. Drive data gathering whenever needed, build reporting and make improvements that supports a better view of the business
  • Maintain effectiveness when experiencing major changes in work responsibilities or environment (e.g., people, processes, structure, or culture); adjust effectively to change by exploring the benefits, trying new approaches, and collaborating with others to make the change successful

Benefits

  • Flexible working
  • Life insurance
  • Critical illness cover
  • Income protection
  • Pension plan
  • Maternity & Paternity leave
  • Car allowance
  • Job training and professional development
  • 22 days holiday (excl. bank holidays)
  • Work from home opportunities
  • Health insurance
  • Experience working in multinational organizations a plus
  • Demonstrable experience owning Marketing performance analysis end to end — not just supporting them
  • Track record of working hands on with marketing data infrastructure — CRM (SFDC, HubSpot), automation tools (Marketo, Pardot), and a BI layer — and using it to produce reports and influencing decisions
  • 5+ years of experience across Sales, Marketing or Business Operations in a SaaS B2B environment
  • Comfort with SQL or equivalent enough to pull your own data or validate a dashboard
  • Ability to build a model and explain it: you can construct the marketing impact analysis and walk a CMO through it clearly
  • Clear, concise communicator: your outputs are decision-ready, not data dumps
  • High motivation for continuous improvement and ability to drive impact
  • Experience building dashboards and queries in a BI tool (Tableau CRM is a plus) or not afraid to learn, highly proficient in Excel
  • Bachelor’s degree in Business Management/Administration
  • Credible in the room with senior stakeholders — you push back with data, not just opinion
  • Structured thinker who can translate a complex problem (‘our campaign results are low’ ) into a framework, a model, and a recommendation
  • Comfortable with ambiguity and able to define the right question before answering it

Skills

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