Customer Marketing Manager (Special Projects)

• Own the customer evidence strategy for the company’s top priorities, deciding which claims need customer proof, which customers are best placed to back them up, and where we have gaps to close
• Bring what customers are telling us back to Product Marketing and Sales, so our messaging reflects what lands with buyers
• Stand up new programs as company priorities shift, setting the scope, the customer list, and the plan to ship quickly
• Lead the customer plan for major model and product launches, from which customers we engage with to how their voices show up in the announcement
• Partner with Brand and Creative on which customer stories anchor our campaigns and how we tell them
• Build proof point libraries and enablement around our key messages, so account teams know which story to use and when
• Shape the customer narrative our executives use in keynotes, posts, and customer conversations
• Prioritize customer asks when several teams want to tap the same customer, and work with Comms, Legal, and customer executives to get high-profile stories approved

Benefits

• Comprehensive health, dental, and vision insurance for you and your dependents
• Inclusive fertility benefits via Carrot Fertility
• 22 weeks of paid parental leave
• Flexible paid time off and absence policies
• Mental health support for you and your dependents
• Competitive salary and equity packages
• Optional equity donation matching at a 1:1 ratio, up to 25% of your equity grant
• Retirement plans with competitive matching
• Life and income protection plans
• $500/month flexible wellness and time saver stipend
• Commuter benefits
• Annual education stipend
• Home office stipends
• Relocation support for those moving for Anthropic
• Daily meals and snacks in the office

• Enjoy moving between very different projects, sometimes in the same week
• Are a strong writer and interviewer who can get a customer to say something specific and true, then turn it into a story people want to read
• Have supported product launches and campaigns with customer proof, often on tight timelines
• Have good judgment about when a story is ready and when it needs more work
• Have built sales enablement that sales teams kept using after launch week
• Know how to work across a lot of teams without formal authority, and can say “not yet” when a request doesn’t fit the plan
• Can read a messaging doc and quickly spot what customer proof it needs and where the gaps are
• Already use Claude to help with drafts and interview prep
• Are comfortable with technical products and can explain/write what a customer built, and why it matters, in plain language
• We encourage you to apply even if you do not believe you meet every single qualification
• Worked with Comms or analyst relations on announcements that featured customers
• Have 7+ years in B2B marketing, with time in both product marketing and customer marketing
• Run message testing or win/loss interviews to learn what buyers respond to
• A background in Product Marketing or Messaging
• Written keynotes or LinkedIn posts for executives
• Worked in AI or developer tools
• A background in journalism or editorial