Channel Marketing Manager

• The Channel Marketing Manager owns the company’s partner-led marketing motion and its contribution to marketing-sourced pipeline. Sitting within Marketing and reporting directly to the CMO, this role turns our channel ecosystem — particularly MSSPs and distributors — into a growth engine through partner activation, strategic events, demand generation, and targeted account programs
• This is an autonomous, hands-on marketing role working closely with Channel, Sales, CSM and across Marketing, but not acting as a “middle person”. You own the strategy, execution, investment, and outcomes
• Own the Channel Marketing strategy and execution across strategic and priority partners, particularly MSSPs and distributors
• Determine where Marketing should invest across the partner ecosystem based on ICP, market opportunity, partner potential, and pipeline objectives
• Manage an ROI-driven Channel Marketing budget, including MDF and co-marketing investment
• Own channel activation end-to-end — from major international Partner Kickoffs to highly targeted tactical events, alongside digital campaigns and always-on partner demand programs
• Build joint GTM strategies and execute demand-generation programs with priority partners, directly contributing to marketing-sourced pipeline
• Create scalable partner plays, campaign-in-a-box programs, and other repeatable motions, while knowing when to break the playbook and try something new
• Own partner activation and engagement, ensuring programs are adopted, optimized, and measured
• Work hand in hand with Channel and Sales to turn commercial priorities, partner intelligence, and account insight into effective marketing programs
• Partner with Field Marketing, Demand Growth, Product Marketing, PR & Comms, Content, and Design to amplify channel programs, without outsourcing ownership
• Contribute to ABX programs for strategic accounts where partner relationships can create differentiated engagement and pipeline
• Own and optimize PRM platforms and partner marketing infrastructure, including Salesforce
• Use account intelligence, CRM/PRM data, intent signals, and automation — including AI where it genuinely improves speed, scale, or personalization — to identify opportunities and improve performance
• Localize programs across English-, French-, and German-speaking markets and travel regularly to engage partners and support key events

Benefits

• Flexible remote work options
• Health insurance: The best health insurance with Alan and Moka Care, a mental health at work app
• Meal vouchers: We use the Swile card and also have access to a discount platform through our works council
• 7 to 11 additional days off (RTT) per year, in addition to the 25 days of paid vacation
• GymLib subscription, covered 80% by HarfangLab
• Access to training and events of your choice and according to your professional needs

• Fluent with PRM platforms, partner marketing infrastructure, and MDF/co-marketing programs
• Demonstrated ownership of an ROI-driven marketing budget
• Proven experience building partner-led programs that generate measurable pipeline
• Strong account intelligence instincts and the ability to turn partner and market insight into action
• Strong understanding of working with MSSPs, distributors, and indirect routes to market
• 5+ years of Channel Marketing experience, ideally in cybersecurity, B2B technology, or SaaS
• A creative, scrappy, hands-on mindset. You know what has worked, but don’t assume what worked yesterday will work tomorrow
• Comfortable operating autonomously, making decisions with imperfect information, and owning execution from idea to impact
• A highly data-driven, commercially minded approach — you care about pipeline and outcomes, not activity for activity’s sake
• Fluent English and French required
• German would be a serious asset
• Willingness to travel regularly in France and abroad
• Based in Paris, France

• A 30-minutes call with our Talent Acquisition Specialist,
• A 30 minutes Visio with our CMO,
• A case study to prepare at home,
• A one-hour on-site technical interview, followed by a 30-minute team-fit interview and a 30-minute interview with our Deputy CEO,
• A final HR video appointment to review your soft skills and motivations,
• Reference checks