Business Development Representative

• We’re hiring ambitious, tech-savvy Business Development Representatives to join one of three teams driving top-of-funnel growth across Betterment’s retirement and advisor solutions businesses:
• Direct 401(k) BDR — builds pipeline with small and mid-sized businesses looking to launch or switch their 401(k) plan
• Advised 401(k) BDR — builds pipeline with financial advisors and RIAs looking to offer or improve 401(k) plans for their business-owner clients
• Custody BDR — builds pipeline with independent RIAs evaluating or switching custodians for Betterment Advisor Solutions (BAS)
• In each of these roles, you’ll own outbound prospecting at the top of the sales funnel — an activity-heavy role where you’ll identify, engage, and qualify prospects before handing off warm opportunities to Account Executives
• You’re a self-starter who’s comfortable with high call/email volume, quick to learn a technical product, and motivated by hitting (and beating) targets
• Candidates will be considered for the team(s) whose current hiring needs best match their background and interests; the specific team will be confirmed during the interview process
• Generate new opportunities using outbound tactics (email sequences, cold calling, LinkedIn, etc) to assist the sales process at the top of the funnel
• Identifying, targeting and nurturing potential outbound opportunities by creating new target lists and always being one step ahead of trends
• Understanding the need of prospects and communicating them clearly to Account Executives
• Clearly articulating Betterment’s Advised value proposition and products to prospects in specific verticals
• Meet and exceed meeting set and pipeline goals
• Ensure effective and consistent use of Salesforce & other prospecting tools
• Provide “voice of the prospect and industry” to marketing and product management to drive roadmaps
• We are a close knit team - we work hard, collaborate to get things done and celebrate our wins!
• Direct 401(k) BDR:
• Prospect small and mid-sized businesses that are launching a first-time 401(k) plan or looking to switch providers
• Engage business owners, HR leaders, and finance decision-makers directly (no advisor intermediary)
• Position Betterment’s 401(k) offering as part of a company’s employee benefits strategy
• Advised 401(k) BDR:
• Prospect financial advisors and RIAs who want to add or improve a 401(k) offering for their business-owner clients
• Work with decision-makers evaluating whether to add a retirement offering to their practice or transition existing retirement plan business to Betterment
• Articulate Betterment Advisor Solutions’ value proposition to advisors serving the retirement plan vertical
• Custody BDR:
• Prospect independent RIAs evaluating or switching custodians
• Understand and speak to the needs of RIAs regarding custody, technology, and platform support
• Position Betterment Advisor Solutions (BAS) as a modern alternative for RIAs re-platforming their custody relationship

Benefits

• Compensation & Ownership: Competitive, benchmarked salary. Equity for everyone, including new hire, performance, and refresher grants.
• Retirement: 401(k) match from day one, including Student loan matching. Zero management fees.
• Health & Wellbeing: Comprehensive medical, dental, and vision coverage. One Medical membership. Fertility and LGBTQIA+ transition support.
• Time Away: Flexible time off. Paid parental leave for all parents. Four-week sabbatical in year six.
• In-Office Culture & Flexibility: An in-person, collaborative culture, with no required office days during the summer and winter holidays.
• Growth & Development: Free Coaching for everyone and continuous development.
• Community & Care: Chef lunches, guest speakers, company gatherings, heritage celebrations, and seven Employee Resource Groups.
• Employee Support: Dedicated benefits advocate and EAP access.

• Relentless in your pursuit of success and are willing to put in the extra effort to achieve your goals
• No experience necessary, however recent sales (or sales adjacent) experience is a plus (i.e. recruiting, real estate, or non-profit experience)
• Demonstrated track record of high performance
• High energy and willingness to learn
• Experience with sales & marketing technology stack
• Strong oral and written communication skills with even stronger listening skills
• Curiosity and interest for financial products and retirement planning
• B2B tech/SaaS sales experience as an SDR/BDR is a plus

• We’ll take a few weeks to review all applications. If we’d like to spend more time with you, we’ll reach out to arrange next steps, which will include 3-4 sets of meetings with your future colleagues
• In the interview process, we’ll look to learn more about your skills, experiences, capabilities, and motivators. Many of our questions will be aimed at understanding how you might operate here at Betterment. Depending on the role, we may ask you to complete a case study exercise or technical assessments, as we want to collect a robust set of data points to better inform our decisions
• On average, it takes us around 3-5 weeks to make a hiring decision, depending on your availability and sense of urgency. As a best practice, we aim to interview at least 2-3 final round candidates before making a hiring decision. Please note that, as we usually receive an overwhelming number of applications for open positions, we’re unable to offer individual feedback during the interview process
• We recognize that interviewing for a new role is a big deal. We appreciate you considering Betterment as the next step in your career, and our Recruiting Team is here to support and advocate for you through the interview process!