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ServiceNow

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Business Development Representative (Armis)

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Description

  • Armis from ServiceNow is seeking a highly motivated and experienced Business Development Representative (BDR) to join our growing sales team. This role is crucial in driving top-of-funnel growth by identifying and qualifying high-potential leads for our Account Executives
  • Lead Generation & Qualification:
  • Proactively identify and generate new business opportunities through targeted outbound prospecting, including cold calling, emailing, social selling, and leveraging relevant industry events
  • Qualify and convert inbound leads generated from marketing campaigns, events and website inquiries
  • Conduct thorough research to understand prospect needs, pain points, and business objectives
  • Utilise CRM (Salesforce) to accurately track and manage all activities and interactions
  • Pipeline Management & Development:
  • Schedule discovery calls for qualified sales opportunities for Account Executives
  • Develop and maintain a strong understanding of Armis’ products and services, and their value proposition to help accelerate opportunity progression
  • Collaborate with marketing, channel and sales teams to optimise lead generation and qualification processes
  • Territory buildout responsibilities in partnership with your Account Executives (account mapping, research, persona mapping)
  • Market & Industry Knowledge:
  • Stay up-to-date on industry trends, competitive landscape, and emerging technologies in the cybersecurity space
  • Develop a strong understanding of target industries and customer personas
  • Provide feedback to marketing and product marketing teams based on prospect interactions and market insights
  • Performance & Reporting:
  • Consistently meet or exceed monthly and quarterly targets for qualified opportunities and meetings
  • Provide regular reports on activity, pipeline, and performance metrics
  • Participate in ongoing training and development to enhance sales skills and product knowledge

Benefits

  • Generous family leave
  • Matched donations
  • Annual learning stipends
  • Flexible PTO
  • Competitive retirement plan
  • Paid volunteer time
  • The ideal candidate will possess a proven track record of success in BDR roles, particularly within the cybersecurity or enterprise software industry
  • They will be a self-starter with excellent communication and organisational skills, and a strong understanding of the sales process
  • Experience with CRM systems (Salesforce preferred) and sales enablement tools
  • Experience working collaboratively across business functions (Channel, Sales, Marketing)
  • Minimum of 1-2 years of experience in a BDR or sales development role, preferably in the cybersecurity or enterprise software industry
  • Proven track record of consistently exceeding sales targets
  • Ability to build rapport and establish relationships with potential customers
  • Ability to work independently and as part of a team
  • Strong prospecting, qualification, and creative problem solving skills
  • Excellent verbal and written communication skills
  • Confidence in articulating a multi-product suite (platform sale)
  • Strong organisational and time management skills
  • Demonstrated ability to understand customer pain points and translate them into specific solutions with measurable business outcomes
  • Strong follow-up skills to ensure customer satisfaction and continued success post-sale
  • Open to coaching, feedback, and continuous sales skills and technical knowledge improvement
  • Hungry & Hardworking, self-motivated, results-driven, and goal-oriented with a strong desire to succeed

Skills

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See also

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