Activation Sales Development Representative
Posted Updated
Description
- As we continue our fast growth, we are looking to add to our Sales Development Representative team within the Business Development group
- We are hiring a class of Sales Development Representatives to join our Brand Partnerships team, generating new business opportunities for the company by identifying, contacting, and qualifying potential customers
- In this role you will be managing leads through the sales pipeline by setting meetings, following up on leads, and tracking progress towards meeting sales goals
- We are looking for someone who has excellent communication skills, a strong work ethic, and a proven track record of success in sales
- If you are a self-motivated individual with a passion for sales, we encourage you to apply
- About the Team - The Instacart Brand Partnerships Sales Development Representative (SDR) team exists to build relationships with Emerging-Scaled advertisers pre-activation
- Through these relationships, SDRs help Emerging-Scaled advertisers to set up and launch successful ads campaigns
- Develop and maintain strong relationships with advertisers, managing all aspects of the sales cycle
- Conduct a high volume of daily activities, including outbound calls, emails, and social selling in a fast-paced transactional environment
- Create sales collateral, case studies, and custom ‘stories’ to effectively communicate the benefits of Instacart’s platform to CPG advertisers
- Meet and exceed key performance indicators (KPIs), such as retention rate, revenue generated, and live advertiser percentage
- Utilize SFDC/Sales engagement tools to prioritize leads and engage brands through the use of cadences and dialing
- Ensure accurate contact mapping within the book of business and track contact movement updates
- Engage active advertisers within your book to drive increased investments, leveraging your industry expertise and knowledge of the brands’ businesses
- Identify opportunities to standardize materials and processes to provide high-quality support at scale
- Deliver an excellent customer experience through strong project management skills, anticipating and resolving bottlenecks, managing multiple schedules, and maintaining a high standard of execution
- Collaborate with product teams to prioritize product improvements that assist in scaling ad products for small to medium-sized businesses
- Excellent organizational and project management skills
- Strong communication skills, both written and verbal, with the ability to build rapport and establish lasting relationships
- 1+ years of experience in a sales or business development role, preferably in the advertising and/or CPG industry
- Proven track record of meeting or exceeding sales targets and KPIs
- Ability to adapt to a fast-paced and dynamic environment
- Detail-oriented with a focus on accuracy and quality
- Strong advertising industry knowledge and understanding of CPG advertising is a plus
- Familiarity with CRM software (e.g., Salesforce) and sales engagement tools
- Familiarity with leveraging AI to assist in sales processes and maximize efficiency
- Experience working with and prioritizing a large book of business