Account Director
Posted Updated
Description
- As an Account Director, you are the primary link between Kargo and the marketplace
- In this senior sales role, you’ll leverage your deep relationships and experience to drive significant growth across specific agencies
- You’ll provide valuable input in revenue forecasts and regularly provide market insight back to the company to inform direction and roadmap
- The Account Director is responsible for achieving an individual quarterly and annual quota based on opportunities sourced in an assigned book of business
- The Daily To-Do {Please add 5-7 bullets highlighting what they will do in their day to day}
- Evangelizes Kargo as a consultative partner providing world-class customer service and developing strategic partnerships
- Creates and grows partnerships both brand direct and with key agencies
- Develops corporate contacts and cultivates relationships at all levels that enhance Kargo’s position
- Possesses a strong baseline understanding of the full digital ecosystem, with a curiosity to always learn more
- Works to deeply understand the customer’s business, challenges, and goals
- Increases revenue from positioning and presenting new and existing products, preparing appropriate ROIs, and closing the sale
- Exhibits a HUNTER mentality – an appetite for building and closing deals
- This includes growing market share of current business and driving new business
- Thought leader, with a knack for pushing forward new innovation and research to drive activation
- Maintains complete and accurate documentation in SalesForce of all activity
- Maintains broad knowledge of company products and their capabilities as well as the strengths/weaknesses of competitive products
- Cycle market responses back to the company, primarily the product organization, to help inform our roadmap and positioning
- Interface with Kargo’s creative, design, research, and yield teams to develop sound, compelling proactive ideas and proposals
- Works very closely with Account Management teams to service, maintain, renew, and up-sell current clients
- Possesses leadership qualities to help mentor and encourage junior members of the team
- Ability to engage and partner with C-Level executives
- Must possess superb written and verbal communication skills
- Must be a highly motivated team player who can collaborate cross-functionally with Client Partners, Client Services, Campaign Management, Research, and Design to drive outcomes and success on high-attention accounts
- Extensive knowledge of digital and mobile marketing including programmatic
- Must have a strong list of deep brand and agency relationships, including key agencies IPG and OMG (preferred, not required)
- Experience with Enterprise level accounts preferred
- Passion for sales/marketing, and the ability to adjust quickly to changing demands or strategies
- PowerPoint, Excel, and Word skills are a must. Knowledge of Salesforce is a plus
- Ability to win the support of key stakeholders
- Attend local industry events and plan regular client entertainment
- 10+ years of experience selling both video/CTV and programmatic advertising AND 3+ years of marketing, brand advertising, media sales, and/or online advertising experience
- Must be willing and able to travel
- Must have experience selling in Media- Advertising Sales and/ or Media Agency markets